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ADD SOME BOUNCE TO YOUR MARKETING.

Southpaw brings marketing operations expertise to businesses of all sizes. We bring the right blend of technology know-how, business process strategy and change management whimsy to help teams move toward a brighter future.

THE RIGHT MARKETING TEAM TO MOVE YOU FORWARD

WHO WE HELP

We help businesses of all kinds - from small, single-owner LLCs to publicly traded enterprises. We have particular experience with:

  • Higher education groups

  • Medical practices

  • Non-profits and ministries

  • Software companies

  • Industrial manufacturers

HOW WE HELP

Finding good Marketing Operations help is hard to find. It is a blend of strategy, technology, process and change management. More than that, it requires great communication.


We bring all those elements to the table.


We start off our engagements by discussing goals, KPIs, roadmaps and success. Success doesn't look the same for everyone - we want to define what success looks like for you.

WHAT WE DO

We have 15+ years of experience in digital marketing, with over 13 years specializing in marketing operations and email marketing:

  • Marketing operations best practices training

  • Marketing automation implementation (Eloqua, Hubspot, Mailchimp)

  • Campaign personalization, design and development

  • Email marketing design and/or execution

  • Lead scoring workshops and development

  • Eloqua integration

HOW WE ENGAGE

We offer flexible options for engagement. Some businesses need a single service for a short time while others need help building from the ground up. We've got you covered either way. 

  • CUSTOM PROJECT
    We help clients overcome specific challenges within an agreed upon scope.

  • MANAGED SERVICES AGREEMENT
    This is the classic retainer model. Clients purchase an allotment of hours that can be used across a wide variety of needs.

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WHY SOUTHPAW? 
IT'S MORE THAN JUST BUSINESS.

We aren't your traditional media and marketing agency. Our motto is "Hit'em where it helps." This applies to the impact on our customers, as well as our community.

Our goal is to empower customers. We won't string you along with with "solutions" you don't really need. We also believe in empowering our community. 

Ten percent of all our profits go to community causes - such as Convoy of Hope, Compassion International and To Write Love On Her Arms. 

CONTACT US

Have a particular challenge you’re trying to deal with? Tell us how we can help.

Celina, TX 75009

(972) 974-5591

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